Would you hire a Website designer in St. John’s?

'Signal Hill, St. John's NL' photo (c) 2012, US Mission Canada - license: http://creativecommons.org/licenses/by/2.0/Depending upon where you are as you read that question — and of course whether or not you even want a Website designer — your first response could be pretty much anything…

“Yes, that’s exactly what I’m looking for; someone right here!”

“No, I want a Website designer in PEI.” (or wherever you happen to be)

“I’d consider it if I had to, but I’d rather have someone closer to home.”

All legitimate answers. The reality though is that advances like SEO, social media, eCommerce, Skype, and overnight couriers have obliterated borders. Whereas all but the most ambitious small businesses were once confined to their local markets, now even a one-person home business has the ability to establish itself internationally. No matter what products or services you sell, there is a world of opportunities waiting to be explored. [Read more...]

SEO for Newfoundland and Labrador companies

'Sunset on St John's harbour' photo (c) 2011, Emmanuel Milou - license: http://creativecommons.org/licenses/by-sa/2.0/Somewhere in St. John’s, a management team is wondering about search engine optimization. As they consider the coming year and their forays into new markets, some important questions rise up:

  • Can SEO help them take their Newfoundland and Labrador (NL) company into global markets?
  • Can their company that has until now only played on the local stage suddenly start showing up on search engine result pages in the United States or England, or wherever their new market is?
  • Is SEO really a strategic marketing direction to pursue, or should they focus in other areas?
  • If they do decide to trust SEO, exactly what should they do to make it as work as well as possible?

[Read more...]

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