Would you hire a Website designer in St. John’s?

'Signal Hill, St. John's NL' photo (c) 2012, US Mission Canada - license: http://creativecommons.org/licenses/by/2.0/Depending upon where you are as you read that question — and of course whether or not you even want a Website designer — your first response could be pretty much anything…

“Yes, that’s exactly what I’m looking for; someone right here!”

“No, I want a Website designer in PEI.” (or wherever you happen to be)

“I’d consider it if I had to, but I’d rather have someone closer to home.”

All legitimate answers. The reality though is that advances like SEO, social media, eCommerce, Skype, and overnight couriers have obliterated borders. Whereas all but the most ambitious small businesses were once confined to their local markets, now even a one-person home business has the ability to establish itself internationally. No matter what products or services you sell, there is a world of opportunities waiting to be explored. [Read more...]

Newfoundland & Labrador MHAs on Twitter

Photo credit: Mark PlummerLooking for your Member of the House of Assembly (MHA) on Twitter? No matter where you live in Newfoundland and Labrador, if your MHA has a Twitter profile, you’ll find a link to it right here.

Just click on a Twitter name below to go directly to that Member’s page on Twitter.

See an error or omission? Please let me know! Twitter accounts may be added or changed by their owners at any time; I appreciate your help in keeping this directory current. [Read more...]

How social media and the Internet improve life in Romania and here.

'Turda Gorges, Romania 2008' photo (c) 2008, Codrin Bucur - license: http://creativecommons.org/licenses/by-sa/2.0/We are all unique. We are all the same.

Every country has its own unique challenges, yet it is striking how similar our struggles can be from community to community, country to country, and even continent to continent. The more we recognize those similarities, the better we can apply solutions that worked in one area to others. What’s happening in Romania right now is a prime example.

Paul-Andre Baran is Romania’s new Director of Biblionet, a five-year program to facilitate free access to information for Romanian citizens by fostering the development of a modern public library system in Romania. He was recently interviewed by Neelie Kroes, Vice President of the European Commission, about recent programs that have improved life for families — and women in particular — in rural Romania. Poverty is rampant in these areas, with Internet access — or even computers — simply not being available in many homes. In fact, only 50% of Romania’s population is online. To combat these challenges, local libraries were set up to be the digital hubs of their communities, and the program has been changing lives and altering centuries-old perceptions: [Read more...]

SEO for Newfoundland and Labrador companies

'Sunset on St John's harbour' photo (c) 2011, Emmanuel Milou - license: http://creativecommons.org/licenses/by-sa/2.0/Somewhere in St. John’s, a management team is wondering about search engine optimization. As they consider the coming year and their forays into new markets, some important questions rise up:

  • Can SEO help them take their Newfoundland and Labrador (NL) company into global markets?
  • Can their company that has until now only played on the local stage suddenly start showing up on search engine result pages in the United States or England, or wherever their new market is?
  • Is SEO really a strategic marketing direction to pursue, or should they focus in other areas?
  • If they do decide to trust SEO, exactly what should they do to make it as work as well as possible?

[Read more...]

Social media for Newfoundland and Labrador companies

'Queen's Battery 4' photo (c) 2007, miguelb - license: http://creativecommons.org/licenses/by/2.0/Social media can give Newfoundland and Labrador companies a world of new opportunity.

Marketing strategies have stated for as far back as any of us can remember that the key to long-term success is the building of stable relationships. People like to buy from people they like. Companies like to buy from companies that not only deliver the products and service they need, but also reduce their risks. The more peace of mind a supplier can deliver, the greater piece of market share they can expect to win.

Social media helps NL companies build relationships

This importance of relationships has always been a great challenge to any small business trying to enter new markets. Imagine a company from Newfoundland showing up in a new city or country, bringing with it no known reputation, no local customers, and no local established presence. From that starting point it would try to convince potential clients to trust them over local suppliers that had been earning their trust for years. Many of those suppliers would have sales reps who would be on a first-name basis with their buyers and who would regularly be seen at the baseball park or in a grocery store or church. While it can be done, it’s hard to work against competitors with that level of relationship to build trust and confidence with prospects who have never heard of you. Happily, social media makes it possible to start building relationships and reputations in markets anywhere in the world. even while still sitting at a computer in Newfoundland and Labrador. [Read more...]

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